Alice Norsworthy is EVP, Chief Marketing Officer for Universal Parks & Resorts (UPR).

Norsworthy is responsible for the oversight of Universal Parks and Resorts Marketing and Sales division and reports to Tom Williams, Chairman and Chief Executive Officer for Universal Parks & Resorts.  In that capacity, Norsworthy oversees the development of capabilities and consumer and trade programs that build brand equity and demand for UPR around the world.  

Prior to her current role, Norsworthy was Chief Marketing officer for Universal Orlando Resort where she led...