Marks Fifth Consecutive Yearly Win in Total Viewers & A18-49, Increases Advantage Over ABC’s ‘20/20’ in Both Measurements
December 14, 2020 – will close out 2020 as the #1 Friday newsmagazine, topping ABC’s across the board in all key measurements, including total viewers, A25-54 and A18-49. Dateline marks its fifth consecutive win and increases its advantage over 20/20 in total viewers and the key primetime demo A18-49.
averages 4.19 million total viewers, topping by +364,000 (+10%). Among A18-49, Dateline notches 895,000 viewers, ahead of by +92,000 (+11%). In the key news demo A25-54, averages 1.214 million viewers, leading by +93,000 (+8%). This marks the fourth A25-54 win in the past five years.
2020 Broadcast Year
|12/30/2019 - 12/11/2020||
Source: Nielsen, Most Current, 12/30/2019-12/11/2020. Average audience based on all telecasts, including repeats.
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Dateline NBC is the longest-running series in NBC primetime history and is in its 29th season. Dateline is anchored by Lester Holt and features correspondents Andrea Canning, Josh Mankiewicz, Natalie Morales, Keith Morrison and Dennis Murphy. Airing Fridays at 9 p.m. ET/8 p.m. CT and Thursdays at 10 p.m. ET/9 p.m. CT, Dateline is the #1 Friday newsmagazine and reaches more than 17 million people every week through its broadcast, and millions more through its social media platforms and podcasts. Additionally, Dateline closed out 2019-2020 broadcast season as the #1 Friday newsmagazine across the board. David Corvo is the senior executive producer, and Liz Cole is the executive producer.